Chapter Six: Media
$5M of organic PR. Over 150 interviews.
Asil Attar's work has earned more than $5M in organic PR and over 150 interviews, alongside industry accolades including Forbes Top 100 Arab Women and Top 50 International CEOs, GCC. She has featured prominently in top-tier publications in recognition of her contribution to the fashion industry, and is regularly sought for her insight on retail, strategy, entrepreneurship and women's empowerment.
$5M
Organic PR value earned
150+
Interviews and features
Selected features
- 01
Vogue Arabia
The women redefining luxury retail in the Middle East
PDF · 2021
- 02
Forbes Middle East
First female CEO of Damas Jewellery
PDF · 2019
- 03
SceneArabia
From sales floor to chief executive
PDF · 2025
- 04
Entrepreneur Middle East
Follow the Leader
PDF · 2019
- 05
Arabian Business
Opening the Women's Forum
PDF · 2012
- 06
Gulf News
A century of exceptional craftsmanship
PDF · 2019
- 07
Gulf News Business
Expansion strategy in the Gulf
PDF · 2019
- 08
Emirates Woman
Five questions on style and leadership
PDF · 2019
- 09
ME Retail News
Seven questions with Asil Attar
2022
- 10
The Startup Scene
Building global brands
2020
- 11
Unlimited
Shop floor to CEO
2020
- 12
Bazaar
O Accessories and the infinite circle
2018
Chapter Seven
SpeakingNext: the stage. Keynotes and panels on transformation, luxury, leadership and the future of customer experience, and how to invite me.